PsychBook Research

Collecting and analysing psychological research on the most popular social networking site in the world today.

Posts Tagged 'diminishing returns'

Episode 2 – How Facebook got everyone hooked

Responding to recent controversy about Facebook and ‘addiction’, cyberpsychologist Dr Ciarán Mc Mahon brings expert opinion to the debate by explaining how Facebook has become so popular, and suggesting how users can better manage their use of the site. In this video release, he breaks down the appeal into 7 key design elements, relating each […]

3 June 2010 at 22:47 - Comments